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Emergency Picnic
Branding & Packaging
Emergency Picnic
Branding & Packaging
Problem: Create a product line to make backpacking food feel more accessible.
Problem: Create a product line to make backpacking food feel more accessible.
Process: Promote accessibility through
Solution: Create a brand that juxtaposes the aesthetic of an emergency and a picnic to communicate it’s use case.
Solution: Create a brand that juxtaposes the aesthetic of an emergency and a picnic to communicate it’s use case.
